Link-building Expert Executive

2 weeks ago


Mumbai Maharashtra, India InfiDigit Full time

The Link-Building Expert Executive is responsible for creating and managing the database for outreach requirements. S/He has the primary responsibility of completing the allocated tasks & activities efficiently to ensure timely completion of the POA.
S/He must have exceptional overall communication skills and negotiation skills to help build long-term associations with clients/bloggers The individual should be a dependable and reliable team player. The individual should be able to plan and strategize the tasks & activities allocated. The individual acts as a link between the blogger, content writer, external content agencies and the client. It is his/her responsibility to ensure that the backlinks provided by the blogger and the content submitted by the writer to match the client’s requirements.

**Responsibilities**:
Develop and execute comprehensive link-building strategies aligned with SEO goals.
Identify and qualify high-authority websites for link opportunities.
Conduct outreach to website owners, bloggers, and influencers to secure backlinks.
Create compelling content for guest posting and other link-building activities.
Copy-edits for Blogger & Content Writer’s article
Manage and track link building campaigns, monitoring performance and making adjustments as needed.
Stay up-to-date with the latest link-building trends and algorithm updates.
Analyze competitor backlink profiles to identify opportunities.
Collaborate with content and SEO teams to ensure alignment on link-building efforts.
Maintain accurate records of link-building activities and results.
Utilize various SEO tools for link research, analysis, and tracking (e.g., Ahrefs, SEMrush, Moz).
Writing Quoras/Quora project management
Report regularly on link-building progress and key metrics.
Creating pitch decks/link-building proposals
Communication - Internal & Client
Payment of Bloggers & Content writers

**Qualifications**:
Bachelor’s degree in Marketing, Communications, or a related field preferred.
Proven experience in link building, with demonstrable results. (Number of years experience - e.g., 1+ years)
Excellent written and verbal communication skills.
Strong understanding of SEO principles and best practices.
Ability to conduct effective outreach and build relationships with bloggers.
Creative thinking and problem-solving skills.
Proficiency in using SEO tools (e.g., Ahrefs, SEMrush, Moz).
Strong analytical skills and ability to track and measure results.
Ability to work independently and as part of a team.
Experience with various content formats (e.g., blog posts, infographics, videos).
Familiarity with different link-building tactics (e.g., guest posting, broken link building, resource link building).
**Salary**:
Not a constraint for the right talent & will be commensurate with the experience & exposure required for the role.


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