E-commerce Executive

19 hours ago

Bengaluru Karnataka, India INVISION PHARMA LIMITED Full time

An E commerce Manager Specialized in Marketing is responsible for overseeing and optimizing the online presence, sales, and marketing strategies of an e commerce platform. Here’s a breakdown of the key roles and responsibilities for this job:
Key Responsibilities:

- Developing and Implementing Marketing Strategies:

- SEO and Content Management:

- Oversee SEO strategies to improve search engine rankings and increase organic traffic.
- Customer Acquisition and Retention:

- Data Analytics and Performance Tracking:

- Social Media Management and Advertising:

- PPC and Paid Advertising Management:

- Collaboration with Product and Sales Teams:

- Platform Management:

- Budget Management:

- Customer Experience Enhancement:

- **Skills and Qualifications**:
Proficiency in e commerce platforms like Shopify, Woo-commerce, Magento, Amazon, Filpkart, etc.

Knowledge of analytics tools (Google Analytics, Shopify Analytics) for tracking performance and sales data.

Strong project management and leadership skills.

Understanding of conversion rate optimization (CRO) and UX/UI principles.

Ability to analyze data and provide actionable insights for marketing strategy optimization.

**Excellent communication and collaboration skills.**
- Goals & KPIs:

- Increase website traffic and conversion rates.
- Grow the customer base and reduce acquisition costs.
- Achieve sales targets and maintain profit margins.
- Improve customer retention rates and customer lifetime value.
- Ensure consistent and positive brand engagement across all digital channels.
- In this role, the E commerce Manager bridges the gap between marketing, sales, and technology to drive the company’s growth and success in the digital marketplace.

Pay: From ₹25,000.00 per month

**Benefits**:

- Food provided
- Health insurance
- Paid sick time
- Provident Fund

Schedule:

- Day shift

Work Location: In person

Expected Start Date: 01/12/2024

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