Head of growth and market strategy

3 weeks ago


Kota, India EQOURSE Full time

Head of Growth and Market Strategy (Marketing & Sales Leadership Role) Are you a strategic and growth-focused marketing leader ready to elevate our brand, drive impactful sales, and create a powerful online presence for our company? We’re looking for an innovative and data-driven Head of Growth and Market Strategy to champion e QOURSE's brand in the education technology space. If you’re an experienced professional with a flair for personal branding, digital engagement, and a deep understanding of the edtech market, join us in this transformative role. Annual CTC: 8,00,000 - 12,00,000/annum Location: Kota, Rajasthan (On-Site) Key Responsibilities: Strategic Personal Branding: Shape and manage the Founder's professional brand, establishing influence and thought leadership within the edtech industry. Develop a high-visibility online presence through Linked In and industry events to position the Founder as a key industry authority. Digital Marketing & Engagement: Craft and implement Linked In strategies to build brand awareness, generate high-quality leads, and increase industry engagement. Drive digital branding initiatives across the website, Google search, and social media channels, optimizing for SEO and engagement. Oversee the development of engaging, high-quality content that reflects our brand values and expertise, including blog posts, presentations, and case studies. Curate and distribute compelling content to reinforce e QOURSE's reliability and thought leadership. Client Meets and Finalization: Oversee the entire client engagement cycle—from initial meetings to deal finalization—ensuring that each interaction aligns with e QOURSE’s values and value propositions. Prepare and participate in client meet-ups, bringing exceptional professionalism and a consultative approach to discussions. Strategic Partnerships & Networking: Develop relationships with industry influencers, decision-makers, and organizations to amplify e QOURSE’s reach. Implement targeted outreach strategies to engage with potential clients and edtech companies, positioning e QOURSE as a preferred solution. Market Insights & Competitive Analysis: Conduct deep market research to identify key trends, challenges, and growth opportunities in the edtech sector. Perform competitive analyses to inform strategies that enhance e QOURSE’s position and differentiate our offerings. Sales & Marketing Alignment With Team Management: Work closely with teams to align messaging, strategies, and goals, ensuring a cohesive brand presence. Manage the lead generation pipeline, implementing lead scoring and CRM best practices to nurture high-potential leads. Lead a team responsible for social media, lead generation, and sales, fostering a collaborative, results-driven culture. Mentor and guide team members to develop professional skills and execute initiatives aligned with e QOURSE’s growth objectives. Qualifications: Experience: 3-5 years in digital marketing, B2 B sales, or personal branding (Linked In expertise highly preferred). Technical Skills: Proficiency with Linked In Sales Navigator, CRM systems, and analytics tools. Soft Skills: Strong communication, creative problem-solving, and strategic thinking abilities. Education: Bachelor’s degree in Marketing, Business, or a related field (MBA is a plus). What We Offer: Career Growth: Work alongside leadership on high-impact projects that shape the company's future. Influential Role: Play a key role in positioning e QOURSE as a leader in the education technology market. International Exposure: Opportunities to interact with global clients and industry leaders. Lead the charge in transforming our brand presence, building strategic relationships, and driving growth in the edtech industry. Apply now to be part of e QOURSE’s journey to redefine education solutions



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