Performance Marketing Manager

7 days ago

Delhi, India DENT | Shopify Plus Agency | CRO Experts Full time

We’re hiring: Performance Marketing Manager (Meta / Google / Amazon)Brand:Nippetals — Global Women’s Innerwear |Location:Mumbai / Remote (IST) |Type:Full-time |Comp:Competitive + ESOPsWhy this role mattersWomen’s innerwear is a high-growth, multi-billion-dollar category where comfort, tech, and trust win. Nippetals is a global brand (Shopify + marketplaces) in adhesive bras, nipple covers, and boob tape—scaling fast across India, the U.S., and beyond. We’re looking for a full-stack growth owner to take us1 → 10 .You’ll own (end-to-end):•Meta:Full-funnel build, exclusions, creative/offer testing, budget pacing to CAC/ROAS/MER•Google:Search, PMax, YouTube; query sculpting, asset groups, Shopping feed hygiene•Amazon:SP/SB/SD; keyword & ASIN harvesting, dayparting, placement multipliers, TACoS•Analytics (your #1 skill):GA4, GTM, clean UTMs, blended vs platform ROAS, contribution margin, LTV/cohorts; automate dashboards in Sheets/Looker Studio•CRO & Landing Pages:Identify leaks, ship A/B tests, lift CVR/AOV with tight ad→page→offer fit•Creative Engine:Brief UGC/influencers, rapid learning cadence, clear hypotheses + next actionsWhat success looks like (first 90 days):0–30: Audit + stabilize tracking/structure, stand up one source of truth, launch 6–10 tests31–60: Restructure for efficiency, pace to MER, launch 2–3 high-intent LPs, tighten Amazon TACoS61–90: Automate reporting, set quarterly roadmap, compound MoM growth with clear ritualsMust-haves:• 3–7+ yearshands-on-keyboardacross Meta/Google/Amazon (brand or performance agency)• Proven scale with₹5L–₹30L+/mobudgets to profitable outcomes• Fluent inGA4, GTM, Looker Studio, Excel/Sheets(pivots, queries, regex)• Built creative testing systems (hook hierarchy, first-3-seconds, offer framing)• Real CRO wins (hypothesis → test → lift → rollout)• Exceptionallyorganized : naming conventions, test logs, calendars, SOPsHow we work:•Owner mindset:protect margin & cash; bias to action and clarity•All hands on deck:start as an IC;interns will report to youas we scale—bring leadershipApply: your resume/LinkedIn,2 campaign tear-downs(what/why/results), and aone-page 30-day testing plan .Subject:“Nippetals PMM – I Ship Results.”

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