Commercial Manager

8 hours ago

Mumbai, India Puretech Digital - A Genesis Company Full time

Role: Commercial Manager / Commercials SpecialistLocation: MumbaiExperience: 3–6 years (Digital media agency mandatory)Department: Operations / Media CommercialsAbout the RoleWe are looking for an experienced Commercial Manager who can lead commercial negotiations with publishers, affiliate networks, and third-party media vendors, while managing the full cycle of media billing, reconciliation, and revenue optimisation. This role is critical in driving agency profitability, ensuring accurate billing, and strengthening relationships with media partners.Key Responsibilities1. Commercial Negotiations & Vendor Management- Negotiate deals with publishers, affiliate partners, OTT, programmatic, and third-party vendors- Secure better rates, bonus inventory, credit lines, and commercial incentives- Manage annual/quarterly negotiations for volume discounts & rate cards- Collaborate with media teams on commercial viability for new partners2. Agency Revenue & Margin Optimization- Identify margin expansion opportunities- Ensure accurate application of markups, client commissions, and incentives- Drive strategies to improve agency profitability on spends3. Billing & Operations- Oversee PO/IO creation, verification, and tracking- Co-ordinate with Accounts to ensure accurate and timely client invoicing- Validate vendor invoices with campaign data (Meta/Google dashboards)- Ensure smooth month-end closures and documentation4. Reconciliation & Audit- Match platform spends vs vendor invoices- Identify discrepancies and resolve with vendors- Maintain detailed recon sheets for large-scale budgets- Work closely with Finance on audits5. Cross-Functional Collaboration- Work with Media Ops, SEO, Paid Media, Programmatic & Finance- Ensure zero leakages in budgets and commercial processesRequired Skills & Experience- 3–6 years in digital media agency commercials/operations- Strong exposure to publisher/affiliate/vendor commercial negotiations- Hands-on experience with media billing, POs, IOs, recon & budget tracking- Deep understanding of agency earning models (commission, markup, hybrid)- Proficiency in Excel (Pivot, VLOOKUP, large data recon sheets)- Strong communication & vendor relationship skills- Ability to handle ₹20–80 Cr+ annual media budgetsGood to Have- Experience with Taboola, Outbrain, MiQ, InMobi, VCommission, Admitad, Optimise- Experience in a performance marketing setup- Understanding of ROAS-driven campaign commercialWhy Join Us?- Work directly with large-scale digital spends- Opportunity to influence commercial strategy & agency profitability- Fast-paced environment with growth into Commercial Lead roles

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