
Strategic Customer Experience Lead
1 day ago
We are seeking a visionary professional to lead our customer data platform strategy, driving business growth and delivering exceptional customer experiences.
This role involves shaping client engagements, identifying opportunities for growth, and ensuring the successful delivery of data-driven customer experience programs.
The ideal candidate will possess strong experience in CDP strategy, implementation, or solutioning, as well as proven ability to engage with senior client stakeholders and translate business needs into actionable solutions.
Additionally, this position requires a deep understanding of digital marketing technologies, including omnichannel campaign management, digital advertising, and web analytics.
Responsibilities:- Develop and implement a comprehensive CDP strategy to drive business growth and improve customer engagement.
- Collaborate with cross-functional teams to define client value propositions and growth opportunities.
- Translate business objectives into measurable outcomes and provide digital analytics guidance to clients.
Key Requirements:
- 7+ years of experience in consulting, digital transformation, or data-driven marketing.
- Strong experience in CDP strategy, implementation, or solutioning (Salesforce Data Cloud, Adobe RT-CDP, Twilio Segment, or similar).
- Proven ability to engage with senior client stakeholders and translate business needs into actionable solutions.
Nice to Have:
- Certification of Salesforce Data Cloud, Tealium AudienceStream, AI Associate.
- Experience with digital marketing technologies such as omnichannel campaign management, digital advertising, etc. Web tagging & web analytics.
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