Digital Marketing Expert

2 days ago


Jodhpur, Rajasthan, India Utkarsh Classes Full time

We are seeking a highly skilled Digital Marketing Expert to drive our paid media strategy across website and app platforms at Utkarsh Classes. The ideal candidate will manage end-to-end paid marketing campaigns, generate high-quality leads, and ensure achievement of revenue and sales targets.

Job Overview:

  • To oversee all paid media channels (Google, Facebook, etc.) for the website and app to drive lead generation and meet sales targets.
  • To design and execute performance marketing strategies tailored to business objectives and customer needs.
  • To ensure proper conversion event setups, optimize landing pages, and increase conversion rates across campaigns.

Key Responsibilities:

  • Paid Media Management: Manage and optimize paid media campaigns across multiple channels to maximize ROI.
  • Marketing Strategy Development: Develop and execute data-driven marketing strategies that align with business goals.
  • Campaign Optimization: Continuously monitor and improve campaign performance to maximize ROI and lower cost per acquisition (CPA).

Requirements:

  • 3+ years of experience managing Google and Facebook Ads.
  • Experience in education, e-learning, or D2C app campaigns is a plus.
  • Proficiency with marketing tools like Google Analytics, Facebook Ads Manager, App Analytics platforms (Appsflyer, Firebase), and data visualization tools (Powerbi, Tableau).
  • Strong data analysis skills with the ability to optimize campaigns and make data-driven decisions.

The estimated salary for this role is ₹12,00,000 - ₹20,00,000 per annum, depending on qualifications and experience. If you have a proven track record in digital marketing and are passionate about driving results, we encourage you to apply.



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