Email and WhatsApp Campaign Manager

2 days ago


Bengaluru, Karnataka, India Miles Education Full time

User Activation and Retention Expert

Miles Education is seeking a seasoned Email and WhatsApp Campaign Manager to lead our user activation and retention initiatives. As a key member of our team, you will design, implement, and manage email and WhatsApp campaigns to drive user engagement and maximize customer lifetime value.

Key Responsibilities:

  • Analyze user data and campaign metrics to derive actionable insights and inform strategy.
  • Produce regular reports on campaign performance, user behavior, and marketing effectiveness.
  • Utilize A/B testing and other methodologies to optimize campaign elements and overall strategy.

Requirements:

  • Minimum 5 years of experience in marketing automation with a focus on email and WhatsApp campaigns.
  • Proficiency in marketing automation tools such as Clevertap, WebEngage, or similar platforms.
  • Demonstrated experience in creating and managing complex marketing automation journeys.

Estimated Salary: $90,000 - $120,000 per year

Our Culture:

  • A culture of innovation, excellence, and collaboration.
  • A dynamic work environment where every contribution is valued and has a direct impact.
  • The opportunity to make a meaningful difference in the education sector.


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