Media Planning Director

5 days ago


Mumbai, Maharashtra, India Wavemaker Full time
About Wavemaker

We're a global media agency that's part of GroupM, the world's largest media investment company. Our mission is to positively provoke growth for our clients and people. We work with clients to help them grow and shape their consumers' brand decisions and experiences through media, content, and technology.

Job Title: Group Head

We're looking for a Group Head to join our team. As a Group Head, you'll be responsible for running a portfolio of high-profile brands with services scope focused on client delivery, communications strategy, and media campaign implementation management.

Key Responsibilities:
  • Lead media planning for clients on digital platforms, keeping their business goals in mind.
  • Challenge briefs and constantly evolve strategies to ensure we hit client KPIs and take campaigns to the next level.
  • Plan and execute holistic thinking across channel planning and outcomes that can be clearly measured.
  • Build strong relationships with clients, internal and external stakeholders, and partners.
  • Proactively drive business initiatives and respond to client requirements and briefs.
  • Have a deep understanding of the client's business and work accordingly.
Requirements:
  • At least 5 years' experience in media strategy, planning, execution, or account planning.
  • Comfortable making and presenting annual, quarterly media strategy and plans.
  • Experience with various responsibilities within the media ecosystem, including offline and digital marketing.
  • Go-getter attitude, data analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy, aptitude, and a dare for innovation.
  • Working knowledge of tools like TGI, BARC, MAP, IRS, and digital tools like COMSCORE, Similarweb, and Google Trends.
About India:

India is a mobile-first internet market with approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, and 60 OTT offerings. The country is set to climb the ranks as one of the top 10 ad spend markets in the world.

Why Wavemaker?

We're a company that celebrates diversity and inclusion. We believe in tackling challenges head-on and getting things done. We're an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, gender identity, disability, culture/religion/belief, sexual orientation, or age.



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