Digital Marketing Strategist

1 day ago


Lucknow, Uttar Pradesh, India beBeePerformance Full time ₹ 9,00,000 - ₹ 12,00,000
Job Description

We are seeking a skilled Paid Media Executive to join our team. The ideal candidate will have experience in managing Google & Meta Ads campaigns, with a strong focus on performance marketing and analytics.

The successful candidate will be responsible for planning, running, and optimizing campaigns across multiple platforms, including Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).

They will also be expected to drive performance and sales-led campaigns to achieve business goals, manage campaign budgets, targeting, and bidding strategies to maximize ROI, and stay updated with the latest trends, features, and best practices in performance marketing.

Additionally, the candidate will be required to have hands-on experience with GTM, Shopping Ads, and campaign reporting, as well as excellent analytical and numerical skills with a data-driven mindset.

Requirements
  • 1-2 years of proven experience in managing Google & Meta Ads campaigns.
  • Hands-on experience with GTM, Shopping Ads, and campaign reporting.
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms.
  • Excellent analytical and numerical skills with a data-driven mindset.
  • Ability to manage multiple campaigns, budgets, and performance goals effectively.
  • Strong attention to detail and passion for achieving measurable results.


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