Customer Engagement Specialist

1 week ago

Morādābād, Uttar Pradesh, India beBeeCampaign Full time ₹ 8,00,000 - ₹ 19,00,000
Job Title: Braze Developer

We are seeking a highly skilled Braze Developer to implement and optimize customer engagement campaigns using the Braze platform. This includes working closely with marketing, product, and engineering teams to deliver personalized messaging experiences across email, in-app, push, and SMS channels.

Key Responsibilities:
  • Develop, configure, and maintain campaigns in Braze using Liquid templating and Canvas.
  • Integrate Braze with backend systems via REST APIs, Webhooks, and SDKs.
  • Implement event tracking, user attributes, and audience segmentation.
  • Collaborate with stakeholders to understand campaign requirements and translate them into Braze workflows.
  • Troubleshoot and optimize message delivery, personalization, and performance.
  • Ensure best practices in user privacy, compliance, and data security.
  • Provide technical support and training to internal teams on using Braze, enabling them to leverage the platform effectively.
  • Other Braze-related IT projects and tasks as needed.
Requirements:
  • Bachelor's/Master's degree in Computer Science, Mathematics, Economics, Statistics, or a related field.
  • At least 2 years of hands-on experience working with the Braze platform.
  • Experience working with Braze SDKs (iOS, Android, or Web).
  • Familiarity with Braze Currents and data streaming to external platforms (e.g., Salesforce, Segment).
  • Ability to work independently in a remote environment.
  • Excellent communication and documentation skills.

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