Business Development and Marketing Manager
4 weeks ago
We are seeking a highly motivated and self-starting Business Development and Marketing Executive to join our team at Peepal Consulting.
The ideal candidate will be able to identify and develop new business prospects from multiple sources, including prospect lists, discovery, and individual research.
Additionally, the successful candidate will possess a dynamic personality with an entrepreneurial mindset, strong teamwork and cooperation skills, and the ability to work across departments.
We are looking for a natural business builder and networker who can ensure excellent client selection by leveraging relationships and analytics.
Key Responsibilities:
- Lead Generation:
- Build and cultivate prospect relationships by initiating communications and conducting follow-up in order to move opportunities through the sales funnel.
- Research and build relationships with new clients.
- Set up meetings with client decision makers and plan approaches and pitches.
- Work with the team to develop proposals that speak to the clients' needs, concerns, and objectives.
- Client Retention:
- Maintain relationships with existing clients, planning new and innovative retention strategies.
- Frequently interact with current clients for cross-selling and up-selling the business.
- Manage data for new and prospective clients in CRM, ensuring all communications are logged, information is accurate, and documents are attached.
- Branding:
- Run various marketing campaigns on different social media platforms for the current client database and to help acquire more clients.
- Run surveys to understand the client landscape better.
- Prepare client case studies and generate a report with analytics to further our understanding and performance in the market.
- Market mapping and competitor analysis to understand competitor behavior, services, and help spot the gap in the market to enable Peepal to perform better.
Qualifications & Experience:
- Postgraduates: MBA (Marketing)
- Experience: 0-3 years
- Candidates with relevant experience or interest in Business Development are welcome to apply.
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