Growth Marketing Lead

1 day ago


Madurai, Tamil Nadu, India beBeeMarketer Full time US$ 15,00,000 - US$ 20,00,000

We're building a demand engine for Kirana retailers.

This is a business seat with real profit impact, not a campaign-ops role.

What you'll lead

  • Growth Marketing Strategy: Orchestrate traffic to high-intent entry points; fix friction with Product/Ops so demand actually lands.
  • Cohort Growth: Identify first-order heroes and repeat drivers; design MOV & repeat nudges to keep cohorts healthy.
  • Surface Experiments: Systematically test placements, copy, and triggers with holdouts; scale only what clears payback/CM.

Team & scope

Lead a growth pod (CRM specialist, growth analyst, Calling TL) with tight partnerships across Product, Category, Ops, Design. Teams execute—you own outcomes.

Requirements

To succeed here, you need:

  • E-commerce experience: You've grown orders/GMV in a marketplace/B2B commerce setting.
  • Opportunity sizing & problem discovery: Outside-in research + data to pick the right bets; comfort saying


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