Category Optimization Specialist

2 days ago

Mumbai, Maharashtra, India beBeeEcommerce Full time ₹ 20,00,000 - ₹ 25,00,000
Product Category Manager Job Description

Xyxx-Apparels seeks a Product Category Manager to oversee product categories in E-Commerce & Quick Commerce.

This role involves driving sales, profitability, and customer satisfaction by curating and optimizing the product mix, managing supplier relationships, and ensuring seamless category performance to meet customer needs.

Key Responsibilities:
  • Develop strategies to increase online sales and revenue through ecommerce channels.
  • Identify new business opportunities and partnerships to expand the company's online presence.
  • Analyze sales data and market trends to optimize product listings and pricing strategies.
  • Develop comprehensive e-commerce strategies in alignment with company goals.
  • Stay updated on industry best practices, emerging trends, and technological advancements to maintain a competitive edge.
  • Monitor key performance indicators (KPIs) for e-commerce accounts and report on performance.
  • Utilize data analytics tools to track and analyze sales metrics, customer behavior, and market trends.
  • Collaborate with the marketing team to create and implement online marketing campaigns, promotions, and product launches.
  • Manage performance marketing for individual channels and identify opportunity areas to grow revenue.
  • Ensure e-commerce platforms showcase products through compelling content and visuals.
  • Work closely with internal teams to ensure seamless coordination in executing e-commerce strategies.
  • Provide feedback to the product team based on market trends.
Requirements:
  • Bachelor's degree in business administration, marketing, supply chain management, or a related field.
  • 3-7 years in category management, merchandising, or a similar role in ecommerce or retail.
  • Proven track record of managing end-to-end product categories, including assortment planning, pricing, promotions, and inventory control.
  • Experience in Google Analytics and performance metrics such as CTR, CR, and open rate.
  • Desirable experience in Q-commerce, FMCG, retail, or ecommerce marketplaces.

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