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Drive Revenue Growth as a Digital Marketing Expert

3 weeks ago

Vadodara, Gujarat, India beBeeDigital Full time ₹ 90,00,000 - ₹ 1,50,00,000
Job Title: Digital Growth Specialist

About a High-Growth AI Company

We're an innovative, data-driven disruptor revolutionizing the way small to mid-sized businesses grow through cutting-edge digital marketing solutions. Our sights are set high, we're on a mission to evolve into a leader in the industry, and we're looking for the best of the best to join our team.

The Opportunity

We're seeking an aggressive, results-obsessed digital growth specialist with a proven track record of driving 3X+ Return On Ad Spend (ROAS). Have you helped startups scale to $100 million or more in revenue with your strategies? This is your chance to step into a pivotal role where your expertise, leadership, and hunger for success will directly influence the trajectory of a high-growth company.

Key Responsibilities:
  • Develop, implement, and optimize paid campaigns on Meta (Facebook & Instagram) to drive performance and meet business objectives.
  • Lead the end-to-end campaign execution: creation, audience targeting, ad copywriting, and budget management.
  • Conduct in-depth audience research and leverage Meta's targeting tools to ensure campaigns reach the right people.
  • Analyze campaign data to optimize for Cost Per Action (CPA), ROAS, Click Through Rate (CTR), and conversions.
  • Continuously refine targeting, bidding strategies, and creative assets.
  • Conduct A/B testing on ad creatives, formats, and audiences to improve performance.
  • Oversee and manage campaign budgets to ensure cost-effective advertising and maximize Return On Investment (ROI).
  • Forecast and adjust budgets based on performance, ensuring optimal ad spend allocation.
Requirements:
  • Mandatory: Meta Ads Certification.
  • Proven experience running Meta Ads campaigns with measurable results.
  • Strong understanding of CPA, ROAS, CTR, and conversion tracking.
  • Proficiency in Meta Ads Manager and related tools.
  • Excellent communication and reporting skills.
  • Preferred Skills:
  • Meta Blueprint Certification or equivalent advanced credentials.
  • Experience with advanced ad formats like Dynamic Ads & Instagram Stories Ads.
  • Familiarity with Google Analytics or third-party analytics platforms.