Digital Marketing Strategist

13 hours ago


Pune, Maharashtra, India beBeeDigitalMarketing Full time ₹ 9,00,000 - ₹ 12,00,000
Digital Marketing Strategist

We are seeking a seasoned Digital Marketing Strategist to spearhead our digital marketing efforts and drive business growth.


Key Responsibilities:
  • Develop, implement, and execute a comprehensive digital marketing strategy to enhance brand awareness, engagement, and lead generation.
  • Oversee the development and execution of SEO, SEM, PPC, Meta Ads (Facebook & Instagram), and Google Ads campaigns.
  • Lead the management of social media strategy, content calendars, and brand presence across platforms.
  • Collaborate with creative, design, and content teams for ad creatives, blogs, and digital assets.
  • Analyze campaign performance using tools like Google Analytics, Search Console, and Meta Suite.
  • Optimize campaigns for higher ROI and lead conversion rates.
  • Manage digital budgets effectively and ensure cost optimization.
  • Stay up-to-date with industry trends, digital innovations, and competitor activities.
Requirements:
  • Bachelor's degree in Marketing, Digital Media, Communications, or related field.
  • 3–5 years of proven experience as a Digital Marketing Manager / Specialist.
  • Strong expertise in SEO, SEM, Meta Ads, Google Ads, and Social Media Marketing.
  • Hands-on experience with marketing automation tools and analytics platforms.
  • Experience in healthcare, wellness, or beauty industry preferred.
  • Strong leadership, project management, and communication skills.
  • Analytical mindset with data-driven decision-making ability.


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