Senior Digital Copywriter for Social Media Campaigns
23 hours ago
Job Overview:
Puretech Digital is a leading digital agency seeking an experienced Copy Strategist to join our creative team. As a key member of the team, you will be responsible for crafting compelling ad campaigns across various social media platforms.
About You:
We are looking for a highly skilled and creative individual with excellent copywriting skills. You should have a strong understanding of social media platforms and be able to adapt your writing style to suit different target markets.
Responsibilities:
- Develop innovative concepts through thorough research and creative ideation to build social media content calendars/strategies that align with brand objectives.
- Craft compelling audio, video, display, and search ads for clients in BFSI, Education, Fashion, etc.
- Collaborate closely with Account Managers and Paid Media Associates to meet client expectations.
- Provide support to Business Managers on high-priority projects as needed.
- Contribute ideas in brainstorming meetings for pitches and quarterly campaigns.
- Stay updated with social media trends, best practices, and emerging platforms.
Requirements:
- Demonstrated experience in digital copy writing or completion of a relevant short course.
- Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and others.
- Excellent communication skills in both English and Hindi, with the ability to articulate ideas clearly and effectively for diverse audiences.
- Proficiency in writing clear, concise, and grammatically accurate copy.
- Able to adapt writing style and tone to suit various target markets.
- Capable of working under pressure and managing workload efficiently.
What We Offer:
Puretech Digital offers a competitive salary range of ₹800,000 - ₹1,200,000 per annum, based on experience and qualifications.
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