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Digital Marketing Specialist

1 month ago

Mumbai, Maharashtra, India 3Folks Media Full time

We are a cutting-edge marketing agency specializing in influencer marketing in Mumbai, seeking a talented Digital Marketing Specialist to join our team. With a minimum of 1 year of experience in digital marketing, you will be responsible for developing and implementing impactful influencer campaigns that drive engagement and brand awareness across social media platforms.

This role offers an exciting opportunity to work with diverse clients in various industries and collaborate with cross-functional teams, including social media, creative, and client service teams, to create effective influencer marketing strategies.

Responsibilities:

  • Develop and execute influencer marketing campaigns to build strong brand awareness and drive engagement through social media platforms
  • Manage the influencer outreach program, maintain relationships with influencers, and build new ones through effective communication and collaboration
  • Collaborate with cross-functional teams to develop effective influencer marketing strategies

Requirements:

  • Bachelor's degree in Marketing, Advertising, BMM, or a related field
  • Minimum 1 year of experience in digital marketing, social media marketing, influencer marketing, or a related field
  • Familiarity with social media platforms and influencer marketing industry trends
  • Excellent communication, interpersonal, and relationship-building skills
  • Ability to create and manage influencer campaigns with clear goals, measurable results, and ROI
  • Strong organizational skills, attention to detail, and ability to work in a fast-paced team environment
  • Experience using influencer marketing platforms such as AspireIQ, GRIN, or Upfluence is a plus
  • Experience in the fashion, beauty, lifestyle, or music industries is a plus

The ideal candidate will have a strong understanding of digital marketing principles, excellent communication skills, and the ability to work effectively in a team environment. We offer a competitive salary range of ₹8-12 lakhs per annum, commensurate with experience.