Digital Marketing Specialist Lead

24 hours ago


Navi Mumbai, Maharashtra, India LS Digital Group Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist Lead to join our team at LS Digital Group. As a key member of our marketing team, you will be responsible for managing budgets, ensuring financial objectives are met, and identifying areas for resource optimization.

Responsibilities
  1. Establish effective communication channels with program managers, project leads, and resource management teams.
  2. Attend training and development sessions to ensure positioning of the IDS team as digital marketing experts across verticals.
  3. Manage budgets for integrated projects and ensure financial objectives are met.
  4. Indicate areas for better resource allocation based on project requirements to ensure optimal utilization and deliverables meet high standards.
  5. Identify potential risks in integrated projects, develop mitigation strategies, and establish contingency plans.
  6. Implement and maintain quality assurance processes to ensure client expectations are met.
  7. Educate clients on contract expiry deadlines to ensure timely renewals.
  8. Oversee planning, execution, and closure of integrated projects as per agreed timelines and milestones.
  9. Work closely with client SPOCs and keep them informed about project status.
  10. Foster collaboration and communication between different BUs to promote a cohesive approach to integrated project delivery.
Requirements
  • Through understanding of Google AdWords and Facebook Ads platforms.
  • Good communication and presentation skills.
  • Project Management, Digital Strategy, and Digital Analytics skills.
  • Experience analyzing data and market research.
  • Broad understanding of the programmatic landscape.
  • Preferred working knowledge of third-party Internet marketing research tools.
Salary Information

The estimated salary range for this position is ₹800,000 - ₹1,200,000 per annum, depending on experience and qualifications.



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