Digital Marketing Specialist Lead
24 hours ago
We are seeking a highly skilled Digital Marketing Specialist Lead to join our team at LS Digital Group. As a key member of our marketing team, you will be responsible for managing budgets, ensuring financial objectives are met, and identifying areas for resource optimization.
Responsibilities- Establish effective communication channels with program managers, project leads, and resource management teams.
- Attend training and development sessions to ensure positioning of the IDS team as digital marketing experts across verticals.
- Manage budgets for integrated projects and ensure financial objectives are met.
- Indicate areas for better resource allocation based on project requirements to ensure optimal utilization and deliverables meet high standards.
- Identify potential risks in integrated projects, develop mitigation strategies, and establish contingency plans.
- Implement and maintain quality assurance processes to ensure client expectations are met.
- Educate clients on contract expiry deadlines to ensure timely renewals.
- Oversee planning, execution, and closure of integrated projects as per agreed timelines and milestones.
- Work closely with client SPOCs and keep them informed about project status.
- Foster collaboration and communication between different BUs to promote a cohesive approach to integrated project delivery.
- Through understanding of Google AdWords and Facebook Ads platforms.
- Good communication and presentation skills.
- Project Management, Digital Strategy, and Digital Analytics skills.
- Experience analyzing data and market research.
- Broad understanding of the programmatic landscape.
- Preferred working knowledge of third-party Internet marketing research tools.
The estimated salary range for this position is ₹800,000 - ₹1,200,000 per annum, depending on experience and qualifications.
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