Content Strategist

23 hours ago


Mumbai, Maharashtra, India Puretech Digital Full time

Job Title: Content Strategist - Digital Copywriter

About the Role:

We are seeking a highly skilled Content Strategist - Digital Copywriter to join our team at Puretech Digital. As a key member of our creative solutions team, you will be responsible for crafting compelling audio, video, display, and search ads for our clients in various industries.

Key Responsibilities:

  • Craft innovative concepts through thorough research and creative ideation to build social media content calendars/strategies that align with brand objectives.
  • Develop engaging copy for various digital platforms, including Facebook, Twitter, Instagram, and others.
  • Collaborate closely with Account Managers and Paid Media Associates to meet client expectations.
  • Provide support to Business Managers on high-priority projects as needed.
  • Contribute ideas in brainstorming meetings for pitches and quarterly campaigns.
  • Stay updated with social media trends, best practices, and emerging platforms.

Requirements:

  • Demonstrated experience in digital copywriting or completion of a relevant short course.
  • Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and others.
  • Excellent communication skills in both English and Hindi, with the ability to articulate ideas clearly and effectively for diverse audiences.
  • Proficiency in writing clear, concise, and grammatically accurate copy.
  • Ability to adapt writing style and tone to suit various target markets.
  • Capable of working under pressure and managing workload efficiently.

Estimated Salary: ₹6,50,000 - ₹8,00,000 per annum (depending on experience and qualifications)

About Us: At Puretech Digital, we pride ourselves on delivering high-quality creative solutions to our clients. Our team is passionate about staying up-to-date with the latest industry trends and best practices.


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