Digital Luxury Brand Manager

1 day ago

Mumbai, Maharashtra, India beBeeLuxury Full time ₹ 80,00,000 - ₹ 1,00,00,000

Skuccii Supercliniq is a premier aesthetic clinic in Mumbai where cutting-edge dermatology, cosmetic science, and advanced body contouring meet luxury.

We are one of the best cosmetic clinics in Mumbai, specialising in face, skin, hair, and body treatments designed to rejuvenate and empower.

Our core philosophy is helping individuals discover and reveal their best self. Every treatment we offer is tailored to elevate your natural beauty.

Job Description:

We are seeking an experienced Creative Head of Digital and Marketing with strong expertise in luxury branding, digital strategy, and social media marketing to elevate our brand presence, drive client engagement, and support aggressive growth across digital and physical touchpoints.

The ideal candidate will have a proven track record of growing premium lifestyle or wellness brands through innovative marketing campaigns and strategies.

Key Responsibilities:

  • Develop and execute a comprehensive brand strategy that reflects our luxury positioning and medical credibility.
  • Ensure consistent brand voice, visuals, and tone across all channels.
  • Lead creative direction for photoshoots, campaigns, and branded content aligned with luxury aesthetics.

Digital Marketing:

  • Own the digital marketing funnel – including SEO/SEM, paid media, retargeting, and email marketing.
  • Oversee website content, UX/UI optimisation, and conversion tracking.
  • Manage performance analytics and KPIs to continuously optimise campaigns and ROI.

Social Media:

  • Strategize and oversee content calendars and campaigns across Instagram, TikTok, YouTube, LinkedIn, and emerging platforms.
  • Lead influencer collaborations, paid partnerships, and community engagement efforts to grow a loyal following.
  • Ensure social media reflects the aspirational, expert-led, and luxurious nature of our clinic.

Client Acquisition & Retention:

  • Drive lead generation campaigns to attract high-net-worth individuals and retain VIP clientele.
  • Collaborate with front desk and CRM systems to build client journeys and nurture touchpoints.
  • Launch seasonal promotions, events, and referral programs tailored for an upscale audience.

Qualifications & Skills:

  • Bachelor's or Master's degree in Marketing, Communications, Digital Media, or related field.
  • 7+ years of marketing experience, with at least 3 years in a leadership role within luxury, beauty, healthcare, or lifestyle industries.
  • Strong portfolio of successful brand campaigns and digital growth initiatives.
  • Deep understanding of luxury consumer behaviour and high standards in aesthetics and service.
  • Expertise in digital tools (Google Ads, Meta Business Suite, Klaviyo/Mailchimp, GA4, etc.).
  • Excellent communication, leadership, and project management skills.
  • Experience working with dermatology, aesthetics, or wellness brands is highly preferred.

We Offer:

  • Competitive salary and performance-based bonuses
  • Premium clinic environment with high-caliber clientele

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