Sales Portfolio Manager
6 days ago
CIEL HR is seeking a highly skilled Field Manager to drive secondary sales of partner stockists and wholesale distributors in the defined state. As a key member of our team, you will be responsible for driving secondaries of partner and wholesale DBs for the designated states for product portfolio.
Key Responsibilities:
1. Drive secondary sales of partner stockists and wholesale distributors in the defined state.
2. Win in Programmed Pharmacies by enrolling potential and partner pharmacies to surge the visibility of our brand and influence shoppers to consider our products.
3. Deliver differential growth from these pharmacies through targeted campaigns and activations.
4. Facilitate below-the-line activations inside pharmacies to drive shopper trials and conversions.
5. Improve stock weights and sell-outs through focused campaigns via Retail Aggregators like Pharmarack and Retalio to deliver market-leading growth.
6. Engage with stockists to steer coordinated efforts to drive week, month, and quarter secondary plans.
7. Effectively engage with retailers and their employees to improve advocacy for our product portfolio.
Key Performance Metrics:
- Execution Metrics: Program store execution audits and sales tracking
- Sales Metrics: Targeted sales of partner and wholesale stockists, NPD placement as per plan for product portfolio
- Productivity and Efficiency KPIs: Effective coverage, bill-cuts, total lines, driving WOA (width of achievement) and DOA (depth of achievement) of program stores
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