Director of Business Development and Marketing Strategy

2 days ago


Hyderabad, Telangana, India Epiq Full time

**About the Role:**

We are seeking a seasoned marketing professional to lead our product and service innovation initiatives. As Director of Business Development and Marketing Strategy, you will partner with business, sales, and service leaders to define messaging and go-to-market strategies for Epiq Services.

The successful candidate will have a proven track record of driving business growth through innovative marketing strategies and a strong understanding of the legal industry. You will be responsible for creating and executing go-to-market plans, developing targeted demand-generation campaigns, and building relationships across the business.

Key Responsibilities:

  • Develop and execute marketing strategies that increase brand awareness, drive thought leadership, and impact client growth.
  • Create compelling content that aligns technical concepts to jobs-to-be-done for various uses.
  • Partner with Sales and business stakeholders on go-to-market strategies and create targeted demand-generation campaigns.
  • Perform market research and analysis to identify trends, client needs, and competitive landscape.

Requirements:

  • Bachelor's degree in marketing, communications, business, or related field.
  • 8+ years of B2B marketing experience, with a proven track record of driving business growth.
  • Experience in marketing for legal industry is strongly preferred, including eDiscovery services and software.


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