Marketing Strategy Director
5 days ago
T-Hub is looking for a marketing leader to drive brand visibility and high-impact marketing initiatives.
Responsibilities:
- Develop and execute social media campaigns to enhance brand positioning and engagement.
- Manage thought leadership articles by T-Hub leaders, press releases publications and media relations.
- Analyse engagement metrics and optimize campaigns for maximum brand impact.
- Lead end-to-end marketing for large-scale industry events, ensuring brand consistency and audience engagement.
- Oversee the creation of compelling marketing collateral, pitch decks, and digital assets for stakeholders.
- Manage paid digital campaigns (Google Ads, LinkedIn Ads, retargeting, email marketing, and CRM automation) for lead generation and startup outreach.
- Manage T-Hub website for SEO, UI/UX, and conversion rates to drive engagement.
- Track key marketing KPIs (CAC, CPL, MQLs, SQLs, website traffic, and conversion rates) and refine strategies accordingly.
Requirements:
- 10+ years of marketing experience.
- MBA preferred.
- Proven track record in:
1. Social media (follower growth, engagement).
2. PR (media coverage, thought leadership).
3. Event marketing (collateral development, brand positioning).
4. Digital marketing (lead generation, conversion rates).
- Strong team management and leadership skills, with experience in building, mentoring, and driving high-performance teams.
- Hands-on expertise in digital tools like Google Ads, LinkedIn Ads, CRM, SEO, and analytics platforms.
- Exceptional attention to detail, project management, and the ability to work in a fast-paced environment.
Key Skills:
- Leadership
- Team management
- Digital marketing
- Social media
- PR
- Event marketing
- Performance marketing
- Website optimization
- Analytics
Benefits:
We offer a competitive salary package and opportunities for career growth and professional development.
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