Customer Relationship Management Specialist

3 days ago

Jodhpur, Rajasthan, India beBeeCrm Full time ₹ 7,50,000 - ₹ 15,00,000

Job Title: Customer Relationship Management Professional

We are seeking a skilled CRM professional to oversee the LeadSquared CRM system, driving customer engagement, retention, and revenue growth. In this key role, you will act as a bridge between sales, marketing, and support teams, ensuring effective use of the CRM, maintaining data integrity, and delivering actionable insights.

Key Responsibilities:
  • Crm Platform Optimization

Configure, manage, and continuously improve LeadSquared CRM functionalities—including lead capture, nurturing, and automation workflows—to align with organizational objectives.

  • Data Quality And Integrity

Ensure that customer and lead data remains accurate, updated, de-duplicated, and secure. Implement quality control measures across the CRM.

  • Lead And Contact Management

Establish efficient processes for capturing leads, tracking interactions, assigning leads using LeadSquared automation and scoring features, and nurturing them through the sales funnel.

  • Cross-Functional Collaboration

Collaborate with sales, marketing, and support teams to align CRM campaigns, lead routing, and customer interaction strategies. Act as the go-to resource for CRM guidance.

  • Training And Support Services

Train internal users—such as sales reps and marketers—on best practices for using LeadSquared. Offer ongoing troubleshooting and support to ensure full platform adoption.

  • Reporting And Data Analysis

Monitor CRM KPIs like lead conversion, retention rates, email open rates, and customer lifetime value. Turn CRM data into actionable insights and reports for leadership.

  • Customer Journey Mapping

Develop customer journey maps and targeted campaigns (e.g., drip email, personalized content) using behavior tracking and scoring mechanisms.

  • Compliance And Security

Ensure CRM operations comply with data privacy regulations (e.g., GDPR) and internal security best practices.

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