Senior Customer Engagement Manager

1 week ago


Chennai Hyderabad Secunderabad Telangana Pune, India beBeeCustomerEngagement Full time ₹ 15,00,000 - ₹ 25,00,000
Job Title: Senior Customer Engagement Manager

We are seeking an experienced and skilled professional to lead our customer engagement initiatives.

The ideal candidate will have a proven track record of developing and implementing effective CRM strategies, collaborating with cross-functional teams, and driving business growth through data-driven insights.

  • Responsibilities:

CRM Strategy Development

  • Develop comprehensive CRM strategies to enhance customer acquisition, retention, and satisfaction.
  • Collaborate across sales, marketing, and customer services to align CRM initiatives with overall business objectives.

Change Management

  • Ensure seamless adoption of Salesforce among users and the organization.
  • Manage regular communications on Salesforce features and training for all sales teams.

Performance Management

  • Establish key performance indicators to measure CRM effectiveness.
  • Regularly review and report on CRM performance, using insights to refine strategies.

Data Management

  • Ensure maintenance of customer/product segmentation to identify key groups.
  • Stay updated on industry trends and best practices in B2B CRM.

Requirements:

  • Proven experience as a CRM manager or similar role, preferably in B2B environment.
  • Strong understanding of CRM systems and processes (Salesforce).
  • Experience with customer segmentation, campaign management, and customer journey mapping.

Core Competencies:

  • Executive Performance: Ability to influence stakeholders and drive results.
  • A doer mindset with bias for action, speed in execution, and personal accountability.
  • Excellent analytical skills with ability to interpret complex data.


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