Data-Driven Growth Specialist

2 days ago

Dindigul, Tamil Nadu, India beBeeGrowth Full time US$ 80,000 - US$ 1,20,000

About this role:

We are seeking a skilled Growth Strategist to join our dynamic team as a contractor and contribute to our mission of driving data-driven growth and excellence.

The ideal candidate will have a strong background in Data Analysis and Metric Optimization, with experience working with Mobile Attribution Platforms and Data Analytics Tools.

Key Responsibilities:
  • Cohort Analysis: Conduct comprehensive cohort analysis using AppsFlyer data to track user acquisition, retention, and revenue performance across different user segments and acquisition channels.
  • Metric Calculation: Calculate and monitor key growth metrics including Customer Lifetime Value (LTV), Return on Investment (ROI), ROAS, payback periods, and customer acquisition costs (CAC).
  • Attribution Modeling: Build and maintain advanced attribution models to measure marketing campaign effectiveness and optimize budget allocation across channels.
  • Data Pipeline Development: Collaborate with data engineers to design, optimize, and maintain data pipelines that process AppsFlyer raw data for analytical purposes.
  • SQL Query Development: Develop complex SQL queries in Snowflake to extract, transform, and analyze large datasets for growth insights.
  • Dashboard Creation: Create and maintain interactive dashboards in Metabase to visualize key performance metrics and provide self-service analytics for stakeholders.
  • A/B Testing: Design and execute A/B testing frameworks to evaluate the impact of product changes and marketing campaigns on growth metrics.
  • Client Collaboration: Partner with client teams (marketing, product, finance) to optimize campaigns, identify growth features, and align analytics with business planning.
Requirements:
  • Bachelor's degree in Data Science, Statistics, Economics, Business Analytics, Marketing Analytics, or a related quantitative field.
  • 3+ years of proven experience as a Growth Analyst, Marketing Analyst, or similar analytical role, preferably in mobile app or SaaS environments.
  • Expert-level proficiency in SQL for complex data manipulation and analysis, with specific experience in Snowflake data warehousing.
  • Advanced experience with Metabase for creating interactive dashboards and self-service analytics solutions.
  • Demonstrated experience with mobile attribution platforms, with specific expertise in AppsFlyer data analysis and reporting.
  • Strong proficiency in statistical analysis, cohort analysis, and predictive modeling techniques.
  • Deep understanding of mobile app growth metrics including LTV, CAC, ROAS, retention rates, and revenue attribution models.
  • Proficiency in Python or R for advanced analytics and statistical modeling.
Benefits:
  • Work at the forefront of growth analytics with a team of experts passionate about data-driven innovation.
  • Enjoy the flexibility and benefits of a fully remote contractor position.
  • Make immediate impact on growth initiatives while working with cutting-edge analytics technologies.
  • Gain exposure to diverse industries and build long-term relationships in the mobile app analytics space.
Why Join Us?

KYFEX is committed to diversity and inclusion and encourages applications from all qualified individuals, including those from diverse backgrounds and underrepresented groups.

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