Product Marketing Strategist

3 days ago


Gurgaon, Haryana, India Dr Lal PathLabs Full time

We are seeking an experienced Product Marketing Strategist to join our team at Dr Lal PathLabs. As a key member of our marketing team, you will be responsible for developing and executing effective product marketing strategies that drive growth and revenue.

About the Role

As a Product Marketing Strategist, you will work closely with cross-functional teams to create compelling product content, build strategic plans, and execute market research to inform product positioning and launches. Your expertise in product marketing will enable us to maximize sales resources, drive geography/market-based growth plans, and ensure the success of our products in terms of sales and profitability.

Responsibilities
  • Develop comprehensive product marketing strategies that align with business objectives and drive revenue growth.
  • Collaborate with internal teams to create high-quality product content, including market research and competitor insights.
  • Analyze market trends and competitor activities to inform product positioning and launch strategies.
  • Execute market visits to stay informed about market dynamics and gather insights to inform product development.
  • Work closely with vendors and technical teams to identify speakers for conferences and educational plans.
  • Perform other duties as assigned by management.
Requirements
  • A minimum of 7-10 years of experience in product marketing.
  • Strong verbal, written, and presentation skills.
  • Graduation in Science.

We offer a competitive salary range of $120,000 - $180,000 per year, depending on location and experience. If you're a motivated and results-driven product marketing professional looking for a new challenge, please apply. We look forward to hearing from you



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