US SaaS Marketing Director B2B
5 days ago
Feufo Inc is seeking a highly skilled Director of Marketing for SaaS B2B to lead our marketing efforts and drive business growth.
Key Responsibilities:- Strategic Leadership: Develop and implement comprehensive marketing strategies that drive growth and achieve business objectives.
- Product Marketing: Oversee product positioning, messaging, and go-to-market strategies to communicate our value proposition effectively.
- Demand Generation: Manage and optimize MQL (Marketing Qualified Leads) processes to ensure a steady pipeline of high-quality leads.
- Partner & Channel Marketing: Build and nurture relationships with partners and channels to expand market reach and drive collaborative growth.
- Direct Marketing: Execute direct marketing campaigns, including email content and social media, to engage prospects and customers.
- Campaign Management: Design and execute trip campaigns, webinars, and other marketing initiatives to enhance brand visibility and lead generation.
- Team Leadership: Lead and mentor the marketing team, fostering a collaborative environment and ensuring effective marketing plans.
- Performance Analysis: Monitor and analyze marketing performance metrics, adjusting strategies and tactics as needed to optimize results.
- 5 years of experience in B2B SaaS marketing with a proven track record in product marketing, MQL management, and partner/channel marketing.
- Demonstrated experience working with US or Europe-based clients or companies for at least 2 years.
Feufo Inc is an equal opportunities employer and welcomes applications from diverse candidates. If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.
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