US SaaS Marketing Director B2B

1 week ago


Sany, India Feufo Inc Full time
Job Title: Director of Marketing for B2B SaaS

At Feufo Inc, we are seeking a highly skilled Director of Marketing to lead our B2B SaaS marketing efforts. As a key member of our team, you will be responsible for developing and executing comprehensive marketing strategies that drive growth and achieve business objectives.

Key Responsibilities:
  • Strategic Leadership: Develop and implement marketing strategies that align with our business goals and drive growth.
  • Product Marketing: Oversee product positioning, messaging, and go-to-market strategies to effectively communicate our value proposition.
  • Demand Generation: Manage and optimize MQL processes to ensure a steady pipeline of high-quality leads.
  • Partner & Channel Marketing: Build and nurture relationships with partners and channels to expand market reach and drive collaborative growth.
  • Direct Marketing: Execute direct marketing campaigns, including email content and social media, to engage prospects and customers.
  • Campaign Management: Design and execute trip campaigns, webinars, and other marketing initiatives to enhance brand visibility and lead generation.
  • Team Leadership: Lead and mentor the marketing team, fostering a collaborative environment and ensuring effective marketing plans.
  • Performance Analysis: Monitor and analyze marketing performance metrics, adjusting strategies and tactics as needed to optimize results.
Requirements:
  • Experience: 5 years of experience in B2B SaaS marketing with a proven track record in product marketing, MQL management, and partner/channel marketing.
  • Client Exposure: Demonstrated experience working with US or Europe-based clients or companies for at least 2 years.

Skills: Strong expertise in product marketing and direct marketing, experience in managing and executing trip campaigns and webinars, proven ability to lead and develop marketing teams, strategic mindset with hands-on capabilities, and time zone flexibility.

Notice Period: Immediate joiner to max 30 days. Please do not apply if you do not have 5 years of experience in B2B SaaS marketing and experience working with US-based companies for at least 2 years.



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