
Marketing Leader
2 days ago
About Our Organisation
Job DescriptionWe are seeking a strategic Marketing Leader to drive growth and demand across geographies and verticals.
- Define and execute a comprehensive marketing strategy.
- Build and lead a high-performance marketing team.
- Align marketing with business roadmaps.
Key Responsibilities
Brand & Positioning:
- Strengthen the organisation's brand identity.
- Oversee messaging across digital, PR, events, and thought leadership.
- Craft compelling narratives showcasing customer success and tech leadership.
Demand Generation & Growth Marketing:
- Drive qualified leads through performance marketing, SEO/SEM, and ABM.
- Collaborate with sales on integrated GTM campaigns.
Thought Leadership & Content:
- Create impactful content: whitepapers, blogs, case studies.
- Elevate executive visibility through media and speaking engagements.
Product Marketing:
- Develop value propositions and launch strategies for all products.
- Enable sales with collateral, playbooks, and training.
Analytics & Insights:
- Set up data-driven marketing KPIs.
- Monitor market trends and customer feedback.
The Ideal Candidate
We are looking for a seasoned marketing professional with 10+ years of experience in B2B tech marketing. The successful applicant will have:
- Proven success in scaling marketing functions.
- Expertise in digital, content, and brand marketing.
- Strong leadership and cross-functional collaboration skills.
- Experience with tools like HubSpot, Marketo, Salesforce.
What We Offer
Competitive salary with equity component. Work with highly seasoned and pedigreed founders.
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