Retail Activation Professional

2 weeks ago

Delhi, Delhi, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 13,00,000
Job Description:

As a Trade Marketing Manager, you will be responsible for owning MARS Cosmetics' in-store presence and trade activation engine across General Trade, Modern Trade, and Beauty Specialty.

You will lead POSM, in-store branding, OOH, and retail campaigns to drive visibility, conversion, and sell-out. This role requires strong planning and execution skills to meet annual trade marketing goals.

Required Skills and Qualifications:
  • 4–8 years of experience in Trade/Shopper/VM for beauty/FMCG/consumer durables with multi-channel experience (GT/MT/KA)
  • Strong vendor network for POSM/fixtures/printing/OOH
  • Hands-on experience with planograms, fixture specs, materials (acrylic, MDF, metal, lighting), and mall/store permissions
  • Data-driven with advanced Excel/Sheets & PowerPoint skills and working knowledge of BI (Tableau/Power BI) preferred
  • Excellent coordination and negotiation skills
Benefits:

This role offers a challenging opportunity to drive business growth and development in the cosmetics industry. You will have the chance to work with a dynamic team and contribute to the success of the company.

The ideal candidate should be fluent in English and Hindi, with a willingness to travel 30–40%.

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