Customer Engagement Specialist

9 hours ago


Lucknow, Uttar Pradesh, India beBeeDeveloper Full time ₹ 8,00,000 - ₹ 12,00,000
Braze Developer Position

At a forward-thinking organization, we are seeking an experienced Braze developer to drive customer engagement campaigns using the Braze platform. As a key member of the marketing and engineering teams, you will be responsible for implementing and optimizing customer engagement initiatives.

Key Responsibilities:

  • Develop, configure, and maintain campaigns in Braze using Liquid templating and Canvas.
  • Integrate Braze with backend systems via REST APIs, Webhooks, and SDKs.
  • Implement event tracking, user attributes, and audience segmentation.
  • Collaborate with stakeholders to understand campaign requirements and translate them into Braze workflows.
  • Troubleshoot and optimize message delivery, personalization, and performance.
  • Ensure best practices in user privacy, compliance, and data security.
  • Provide technical support and training to internal teams on using Braze, enabling them to leverage the platform effectively.
  • Assist with other Braze-related IT projects and tasks as needed.

Requirements:

  • Bachelor's/Master's degree in Computer Science, Mathematics, Economics, Statistics, or a related field.
  • At least 2 years of hands-on experience working with the Braze platform.
  • Experience working with Braze SDKs (iOS, Android, or Web).
  • Familiarity with Braze Currents and data streaming to external platforms (e.g., Salesforce, Segment).
  • Able to work independently in a remote, agile environment.
  • Excellent communication and documentation skills.


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