
Customer Journey Strategist
1 day ago
We are seeking a highly skilled Campaign and Retention Specialist to play a pivotal role in shaping the customer journey for one of the fastest-growing healthtech brands.
This is an exciting opportunity for a seasoned marketing professional to lead the design and execution of targeted lifecycle campaigns across various channels, focusing on improving engagement, retention, and repeat purchases.
Key Responsibilities:- Benchmark campaign performance and translate insights into actionable strategies
- Build and execute end-to-end CRM campaigns across all lifecycle stages
- Analyze customer data to inform segmentation and personalization efforts
- 5+ years in lifecycle/CRM/retention marketing, ideally in a D2C or e-commerce environment
- Strong understanding of CRM automation, customer segmentation, and performance metrics
- Hands-on expertise with marketing automation tools
- Data-driven analytical mindset
- Excellent cross-functional communication and project leadership skills
If you're passionate about building customer-first growth strategies in a high-impact domain, we'd love to connect.
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