Ecommerce Marketing Manager

1 week ago


Delhi, Delhi, India eClerx Full time

Join our team as an Ecommerce Marketing Manager and drive business growth through effective marketing strategies.

Salary: $85,000 - $125,000 per year.

Job Description

We are seeking an experienced marketing professional to manage and optimize ecommerce marketing campaigns using Marketo's marketing automation platform.

Key Responsibilities:

  • Develop and execute email marketing campaigns using Marketo, including email template creation and list segmentation.
  • Edit/modify and implement automated nurture programs using Marketo to engage and convert leads at different stages of the customer journey.
  • Create engaging lead capture experiences and optimize conversion rates using Marketo's form and landing page building capabilities.
  • Analyze campaign requirements and suggest the type of smart campaigns & flow to be used.
  • Execute campaigns using Marketo along with other tasks such as segmentation, list pulls, campaign flow creation, etc.

Required Skills and Qualifications:

To succeed in this role, you will need:

  • 4-5 years of experience in using Marketo Marketing Automation platform.
  • Minimum 3 years' experience in end-to-end campaign management across marketing channels.
  • Minimum 2-3 years of advanced hands-on experience on using HTML, CSS.
  • Certification on Marketo platform would be a plus.
  • Strong proficiency in MS Office [MS Excel and PPT].

Benefits:

We offer a comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, and paid time off.

Others:

This is a full-time position based in the US, with opportunities for professional growth and development in a dynamic and innovative company.



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