Ecommerce Marketing Strategist
3 days ago
About Us
ProSync Infotech is a Knowledge Process Outsourcing (KPO) firm headquartered in New Delhi. We provide tailored solutions to small businesses and professionals globally, empowering them to achieve growth and realize their full potential. Our team consists of talented management graduates, business analysts, customer service representatives, sales and marketing experts, graphic designers, writers, and domain specialists.
You will be part of our Prosync Education initiative, which has coached over 10,000 individuals in Ecommerce and Amazon Selling in the past two years. This role offers a unique blend of responsibility and excitement, as you will manage the community and expand our online presence.
Job Description
This is a full-time on-site position for an Ecommerce Marketing Strategist in New Delhi. The successful candidate will be responsible for:
Main Responsibilities
- Social media marketing across all channels, lead generation, marketing, web analytics, and digital marketing. Creating and maintaining a calendar for these tasks.
- Proficiency in creating marketing and sales funnels.
- Familiarity with automation tools like Flexi Funnels, Pabbly Connect, Mailchimp, and Wati WhatsApp Automation.
- Leading a Digital Marketing team.
- Developing and executing online advertising campaigns to achieve company objectives, including lead generation, brand awareness, and sales growth.
- Conducting keyword research, audience targeting, and ad copywriting to optimize campaign performance.
- Monitoring and analyzing campaign metrics (CTR, conversion rate, ROAS) and making data-driven decisions to enhance effectiveness.
- Collaborating with cross-functional teams (graphic design, sales) to ensure alignment with overall business goals.
- Staying updated on industry trends and best practices in digital marketing, advertising, and implementing innovative strategies to enhance campaign performance.
- New tasks arising from day-to-day activities.
Requirements
- Social Media Marketing and Lead Generation skills.
- Expertise in Marketing and Digital Marketing.
- Proficiency in Web Analytics.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work within a team and meet deadlines.
- Experience in the KPO industry is a plus.
- Bachelor's degree in Marketing, Business, or a related field.
Compensation
We offer a competitive salary of ₹800,000 - ₹1,200,000 per annum, depending on experience. A thorough understanding of compensation packages can be discussed during the interview process.
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