Digital Marketing Strategist

14 hours ago


Delhi, Delhi, India Saras Analytics Full time

We are Saras Analytics, an ecommerce focused end to end data analytics firm dedicated to assisting enterprises & brands in data driven decision making to maximize business value. Our suite of work spans extraction, transformation, visualization & analysis of data delivered via industry leading products, solutions & services.

About Us

We are a boot strapped, profitable & fast growing startup with old school value systems. We play in a very exciting space which is intersection of data analytics & ecommerce both of which are game changers. Today, the global economy faces headwinds forcing companies to downsize, outsource & offshore creating strong tail winds for us. We are an employee first company valuing talent & encouraging talent and live by those values at all stages of our work without comprising on the value we create for our customers.

Job Description

We're seeking a Digital Marketing Strategist to drive customer acquisition, engagement, and retention through innovative marketing strategies. The ideal candidate will craft compelling website content, manage social media, and lead the creation and execution of webinars and podcasts.

Key Responsibilities:
  • Content Creation: Develop high-quality, SEO-optimized content for our website and blog to engage ecommerce brands.
  • Social Media Management: Build and execute a strategic social media plan to enhance brand visibility and engagement.
  • Webinars and Podcasts: Plan, coordinate, and host webinars featuring industry experts and company leadership.
  • Campaign Management: Design and execute integrated campaigns to drive leads and sales, ensuring alignment with business goals.
Requirements:
  • 3+ years of experience in digital marketing, content marketing, or a similar role, preferably in B2B SaaS.
  • Proven experience managing content creation, social media, webinars, and podcasts.
  • Strong understanding of analytics tools - Google Analytics & HubSpot Automation (must have).
  • Exceptional writing and communication skills.
  • Creative thinker with a results-driven mindset.

Estimated Salary: $120,000 per year, depending on location and experience. We strive to make Saras a career and not a job for talented folks who have chosen to work with us.



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