
Expansion Strategist
4 days ago
About the Role
We are seeking a Results-Driven Growth Associate to lead demand generation and pre-sales efforts across various buyer and seller segments. This role is ideal for individuals who excel in high-ownership, fast-paced environments and thrive on experimenting for measurable growth outcomes.
Key Responsibilities:Top-of-Funnel (Marketing)- Develop and manage content & outreach strategies for founders and brands
- Drive SEO-focused content creation using AI tools and freelancers
- Plan and execute webinars, events, and referral programs
- Bolster traffic generation through campaign development and tool optimization
- Enhance website CTAs, forms, and AI landing pages for improved conversions
- Optimize lead quality with automation and enrichment
- Maintain CRM hygiene and nurture sequences via WhatsApp/email
- Run targeted outbound campaigns via WhatsApp, email, and calls
- Qualify and pass high-intent leads to sales with context
- Support seller onboarding and sales enablement with relevant materials
Requirements:
- 1–3 years of experience in marketing, pre-sales, or GTM roles
- Strong written communication and outreach copywriting skills
- Hands-on experience with Canva/Figma, spreadsheets, automation tools
- Familiarity with AI tools like ChatGPT, Jasper, Notion AI
- Proactive problem solver, eager to learn industrial buyer/seller workflows
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