Industry Marketing Strategist for Services Sector

3 weeks ago


Gurgaon, Haryana, India ATOSS Software SE Full time
About the Role

We are seeking a seasoned Industry Marketing Strategist to lead our marketing efforts in the services sector.

Responsibilities
  • Develop comprehensive industry marketing plans aligned with business objectives and market trends.
  • Design and implement Account-Based Marketing (ABM) strategies to target key accounts, driving personalized marketing campaigns.
  • Maintain high data quality through data cleaning and enrichment of account and contact data.
  • Conduct market research to identify industry trends, customer needs, and competitive landscape, informing marketing strategies.
  • Plan, execute, and monitor marketing campaigns across various channels, ensuring timely delivery and optimal performance.
  • Collaborate with sales, revenue operations, and product teams to align marketing efforts with sales strategies and business goals.
Requirements
  • Bachelor's degree in Marketing, Business, or a related field. An MBA is a plus.
  • 5+ years of experience in the services industry, preferably in a marketing role.
  • Strong background in developing and executing marketing plans, ABM strategies, and data management.
  • Familiarity with marketing automation tools, CRM systems, and data analytics platforms.
What We Offer
  • A competitive salary of $95,000 - $110,000 per year.
  • Opportunities for professional growth and development.
  • A collaborative and innovative work environment.
  • The chance to work with over 15,000 well-known customers and be part of a successful company with sustainable growth.


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