
Sales and Recruitment Manager
5 days ago
The Apeejay Stya University is a seat of global learning that offers rich opportunities for innovative teaching-learning, creativity and research across disciplines. Its mission is to bring about transformation of the society through value-based education, man-making and nation-building by blending together the dual identities of a technology and research-based university with a liberal arts institution.
As an Admissions Specialist, you will play a key role in developing and implementing a growth strategy and tactical business development plan to attract, recruit and retain students. This involves demonstrating the university's promises and highlighting these through key touch points within the University community both internally and externally.
Your responsibilities will include establishing and updating procedures and criteria, working with potential students to determine their eligibility, and overseeing the admissions process as we evaluate applications. You will also develop, manage and implement a business plan and an integrated marketing strategy and plan inclusive of print, online, and digital media to attain enrollment goals in partnership with the Admissions Office.
You will ensure that the university's marketing team achieves the target growth and retention numbers. Promote the university nationwide by making presentations and speeches at educational fairs and conferences. Establish and maintain positive relationships with area educational constituencies including area schools, consultants, admissions directors and organizations and create networking opportunities.
Promote the university and attract new students by maintaining working relationships with other university departments. Oversee and participate in the development of admissions materials, events and marketing practices. Provide students, parents, and guardians with information regarding admissions requirements and processes, enrollment issues, or other procedures.
Coordinate systematic and efficient handling of applications and communications with parents of student applicants. Engage in the student recruiting process by planning, coordinating, and overseeing promotional events, campus tours, student interviews, and other admissions activities.
Maintain continuing flow of quality applicants and transfers to the university by analyzing trends in enrollment and marketing activities, leading activities to continue programs that are effective. Direct, hire, and coach admissions staff members. Meet prospect Parents/Students and sales goals on a monthly basis and regularly monitor efforts of admission counselors to ensure that they are achieving their defined/assigned targets.
Enhance admissions department and university reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments. Update job knowledge by participating in educational opportunities, reading professional publications, and maintaining personal networks.
- Bachelor's/Master's degree in Business Studies, Marketing, PR, Economics, etc.
- 10-15 years of experience in Sales & Marketing
- Experience with the banking or education industry may be preferred
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