Performance Marketing Strategist

1 day ago


Pune, Maharashtra, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 15,00,000

Role Overview

We are seeking a highly skilled Performance Marketing Strategist to drive the success of our advertising campaigns across all marketplaces and channels.

Key Responsibilities:

  • Monitor daily campaign performance, analyze metrics, and make informed decisions to improve return on investment (ROI).
  • Develop and implement keyword strategies, bid strategies, and targeting methods to optimize campaign results.
  • Analyze and interpret key metrics such as ACOS (Advertising Cost of Sale), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and CPC (Cost Per Click).
  • Utilize Amazon's advertising tools, reporting systems, and third-party analytics platforms to extract insights and optimize campaigns.
  • Collaborate with cross-functional teams to align advertising goals with overall business objectives.
  • Communicate insights and actionable recommendations to senior management and stakeholders.

Required Skills:

  • Minimum 1+ years of experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands, etc.).
  • Proven track record in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
  • Strong proficiency in Excel, Google Sheets, and data visualization tools.
  • In-depth understanding of Amazon's ecosystem, including keyword targeting, product targeting, bidding strategies, and reporting metrics.
  • Excellent written and verbal communication skills.


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