Chief Market Launch Officer

4 days ago

Aurangabad, Maharashtra, India beBeeGrowth Full time ₹ 1,20,00,000 - ₹ 1,50,00,000
Go-to-Market Manager Role Overview

We're seeking a confident and strategic Go-to-Market (GTM) Manager to take our innovative SaaS products to market with impact. You'll be at the center of our growth story, shaping how we position, launch, and drive adoption across industries.

Key Responsibilities:
  • Conduct in-depth research to understand customer needs, pain points, and competitive landscapes, ensuring strategies are grounded in actionable insights.
  • Define positioning, value propositions, and messaging frameworks that resonate with our ideal customer profiles (ICPs) and differentiate us from the competition.
  • Develop and own a robust GTM roadmap, detailing timelines, launches, stakeholders, budgets, and KPIs.
  • Collaborate seamlessly with product, marketing, sales, and customer success teams to coordinate launch plans and streamline execution.
  • Plan and execute campaigns (digital, advertising, events), drive sales enablement, and oversee channel strategies to create awareness and demand.
  • Define KPIs, monitor performance, analyze results, and iterate to maximize GTM effectiveness.
What We're Looking For:
  • At least 3 years of experience in GTM, product marketing, or related strategic roles, preferably in SaaS.
  • Strong strategic thinking with data-driven decision-making skills.
  • Excellent project management capabilities, timely, detail-oriented, and decisive.
  • Outstanding communication skills, capable of rallying teams and articulating vision.
  • Deep understanding of GTM frameworks: positioning, messaging, ICPs, distribution channels, and launch tactics.
Why Join Us?
  • Play a pivotal role in shaping the successful launch of innovative SaaS tools.
  • Thrive in an entrepreneurial environment with autonomy, ownership, and growth opportunities.
  • Collaborate with a passionate team committed to creativity, excellence, and impact.

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