Channel Activation Manager

6 days ago


Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 13,00,000 - ₹ 24,30,000

We are seeking a results-driven Channel Activation Manager to spearhead our go-to-market strategies.

Key Responsibilities:
  • Develop and execute tailored marketing plans to drive sales growth and market expansion.
  • Oversee end-to-end execution of business-to-business activities, including vendor management and coordination.
  • Understand customer segments, identify new opportunities, and develop market activation initiatives for emerging products.
  • Implement targeted marketing campaigns and promotions to stimulate demand.
  • Monitor customer performance, pinpoint optimization opportunities, and support strategic growth initiatives.
  • Develop metrics, track, report, and forecast marketing efforts and activities.
  • Enable customers, driving readiness and productivity through enhanced engagement.
  • Identify and establish key relationships with decision-makers and influencers within customers' organizations and ecosystems.
  • Promote cross-functional collaboration, strategic focus, and organizational agility.

Required Skills and Qualifications:

  • At least 8 years of experience in Channel Sales and Trade Marketing in dealership-model based consumer product industries.
  • Experience managing channel partners, engaging with dealers, and implementing schemes.
  • Strong communication and interpersonal skills.

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