App Marketing Specialist with Digital Growth Expertise
5 days ago
We're seeking a skilled App Marketing Specialist to drive our app marketing campaigns forward. This key role involves handling paid marketing initiatives and using data to optimize our app's growth.
Key Responsibilities:- Campaign Planning and Execution: Develop and execute app marketing campaigns across platforms such as Google Ads, Meta, or other Paid Marketing Platforms.
- Marketing Budget Management: Effectively manage monthly marketing budgets to achieve optimal results.
- Campaign Performance Tracking: Monitor and analyze campaign performance metrics to inform future marketing decisions.
- Target Achievement: Meet app install and user acquisition targets through strategic planning and execution.
- Performance Reporting: Create detailed performance reports to provide valuable insights for ongoing optimization.
- Campaign Optimization: Utilize data analysis to optimize campaigns for improved performance.
- Team Collaboration: Collaborate with various teams to enhance app marketing strategies.
- Digital Marketing Experience: 2-4 years of experience in digital marketing, specifically in app marketing.
- Mobile App Marketing Knowledge: Strong understanding of mobile app marketing platforms and strategies.
- Paid Marketing Campaigns: Experience with paid marketing campaigns (Google Ads, Facebook Ads, etc.).
- App Analytics Tools: Good knowledge of app analytics tools.
- Data Analysis and Reporting: Excellent data analysis and reporting skills.
- MS Excel Proficiency: Proficient in MS Excel for data handling.
The estimated salary range for this role is approximately $80,000 - $110,000 per year, based on industry standards and market conditions.
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