Executive Search Specialist
1 month ago
About the Role
We are seeking a highly skilled Executive Search Specialist to join our team at GroupM. In this role, you will be responsible for handling all biddable media platforms for various clients of GroupM in India.
Key Responsibilities
- Analyze, track, and optimize campaign performance using metrics such as keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate, and other important metrics.
- Communicate with internal stakeholders on project development, timelines, and results, working closely with other team members to meet goals.
- Monitor and administer analytics dashboards and key reporting MIS tools, regularly making recommendations for improving data availability.
- Stay ahead of the competition by analyzing industry trends across web and mobile platforms, adopting new/best practices on an ongoing basis.
Requirements
- Relevant experience of 1-3 years in search marketing roles.
- Expertise in Google Analytics.
- Through understanding of Google AdWords.
- Understanding of Bid Management Tools.
- Number Crunching.
- Understanding of Programmatic.
About GroupM
GroupM India is a data-centric, digitally charged marketing services conglomerate. With our seven agencies, including Maxus, MEC, MediaCom, Mindshare, Motivator, mSix, Essence, and specialty services, GroupM India gives clients the advantage of global operation and learnings, along with local expertise and market insight.
About India
Digital media advertising in India continues to grow at 30% in 2017, cementing India's position as the second-largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology.
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