Programmatic Media Expert

20 hours ago


Mumbai, Maharashtra, India GroupM Full time
Unlock Your Potential as a Programmatic Media Expert

We are seeking an experienced Programmatic Media Expert to join our team at Mindshare, a global agency with a presence in 116 offices across 86 countries. This role offers a unique opportunity to leverage your expertise in digital media and drive business growth for our clients.

About the Role:

  • You will be responsible for transforming our agency's digital media buying from manual insertion orders to data-driven and technology-enabled buying, resulting in higher ROI for clients and revenue/margin growth.
  • This is a programmatic role that requires driving innovation and disruption in the industry, working across all publishers, vendors, and start-ups to create new opportunities.
  • As a key member of our cross-functional team, you will work closely with stakeholders to drive efficiency and automation at scale.

Key Responsibilities:

  • In the first three months, you will need to bed down and understand our programmatic setup, build a roadmap for growing our programmatic buying business, and identify new business prospects.
  • In six months, you will participate in business proposals, lead the programmatic element, and support group pitches.
  • In twelve months, you will establish yourself as a thought leader in the industry, ensure at least one strategic win, and secure the programmatic buying business for a key client.

Your Day-to-Day:

  • You will define and oversee our stakeholders, strategy, and solution in the programmatic space, collaborating closely with GroupM and mPlatform.
  • You will review and benchmark current services, develop a phased plan for growth, and establish a clear escalation process.
  • You will lead programmatic discussions, align internal understanding of benefits, and act as a key interface between teams and the GroupM mPlatform team.

What We Offer:

  • A competitive salary range of $120,000 - $180,000 per annum, based on experience.
  • A comprehensive benefits package, including medical, dental, and vision insurance, 401(k) matching, and paid time off.
  • The opportunity to work with a global agency, collaborate with top talent, and contribute to innovative projects.

About Mindshare:

Mindshare is a global agency with a presence in 116 offices across 86 countries. We believe that in today's world, everything begins and ends in media. We aim to be our clients' lead business partner, grow their business, and drive profitability through adaptive and inventive marketing.



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