Strategic Marketing Operations Director
7 hours ago
**About the Role:**
We're seeking a dynamic and strategic leader to drive marketing growth and innovation at AssetPlus, a pioneering fintech company. As our Chief of Staff - Marketing, you'll work closely with the Head of Marketing to develop and execute impactful marketing strategies that resonate with our target audience.
**Key Responsibilities:
- **Strategic Thinking & Leadership:** Collaborate with the Head of Marketing to define and prioritize key strategic goals and initiatives.
- **Process Improvement & Optimization:** Identify inefficiencies in marketing processes and design solutions to enhance productivity. Establish and maintain streamlined workflows for campaign management, content creation, and program execution.
- **Analytics & Insights:** Monitor and analyze key marketing metrics to assess performance and inform strategic decisions. Create actionable insights and recommendations to optimize campaign effectiveness and ROI.
- **Seamless Execution of Initiatives:** Ensure all marketing initiatives are executed on time, within scope, and aligned with strategic goals. Oversee the coordination and tracking of project milestones and deliverables.
**Compensation:** The offered compensation package will be based on the candidate's prior experience and current Cost to Company (CTC). We estimate the annual salary to be around **₹45,00,000** for this role in Chennai.
**Qualifications:** 4+ years of experience in marketing strategy, operations, or a related leadership role. Previous experience in branding/GTM strategy/Founder's Office role in a start-up or a consumer brand. Proven ability to manage multiple projects and initiatives simultaneously. Strong analytical skills with experience in marketing analytics tools and platforms.
**Why Join Us?**
Shape the Future of Finance: Be part of a pioneering fintech company that's redefining the industry. Collaborate with Brilliant Minds: Work alongside a talented and passionate team. Accelerate Your Career: Gain invaluable experience and opportunities for professional growth.
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