
Category Development Specialist
1 week ago
Category Manager
Key Responsibilities- Achieve targets by developing a competitive and customer-relevant footwear assortment.
- Plan product launches ahead of seasons, ensuring timely execution of collections aligned with footwear trends.
- Collaborate with the planning team to create assortments that balance style, price, and functionality for various consumer segments.
- Incorporate feedback from planning, retail operations, and customer insights to refine the range continuously.
- Ensure strict adherence to milestones.
- Select product lines considering materials, design elements, comfort features, price points, and value propositions.
- Finalize the product assortment and approve commercial selling prices to ensure competitiveness and profitability.
- Understand customer behavior, aspirations, activity-based requirements, and lifestyle trends to translate them into category offerings.
- Conduct regular competitor analysis to stay informed of market pricing, offers, and assortment strategies.
- Bridge customer needs with product development by collaborating with designers and influencing the creative process with data-backed insights.
- Lead post-launch performance analysis, identify gaps, and implement corrective measures quickly.
- Work with marketing teams to highlight footwear launches through campaigns and digital platforms.
- Lead market visits with teams to study competitor offerings, customer footfall, and retail execution.
- Build long-term partnerships with footwear vendors and manufacturers, ensuring a consistent supply chain.
- Develop pipelines of alternative vendors to safeguard supply and enable category scalability.
- Orient vendors about company expectations regarding design, quality, sustainability, and delivery schedules.
- Provide inputs for vendor evaluation based on quality, pricing, capacity, and reliability.
- Oversee order placement and approval of materials, styles, molds, and pre-production samples.
- Ensure on-time delivery and resolve escalations related to vendor delays or quality issues.
- Support vendors with cost optimization and bulk buying strategies.
- Manage and optimize Open-to-Buy budgets for categories ensuring maximum ROI.
- Analyze costing structures, pricing strategies, and margin behavior to guide commercial decision-making.
- Lead negotiations to achieve favorable commercial terms without compromising product quality.
- Monitor category performance to ensure budget discipline and profitability.
- Collaborate with marketing and visual merchandising teams to ensure impactful footwear displays across stores.
- Plan new product launches and suggest fixture improvements to enhance product visibility.
- Collaborate with retail teams to develop and review Planograms, ensuring consistent brand presentation.
- Drive initiatives to enhance in-store experience making footwear displays attractive and customer-friendly.
- Build high-performing teams to achieve category goals and develop expertise.
- Foster engagement, motivation, and ownership within teams.
- Identify and groom emerging leaders with expertise in footwear products.
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