
Digital Marketing Strategist
2 weeks ago
About Us
With 22 years of experience, we have served over 500 clients globally with a commitment to delivering unparalleled solutions that drive business success.
About the Role
We're looking for a strategic and innovative Marketing Manager who thrives on turning insights into impact.
Key Responsibilities
Develop and execute paid marketing strategies across digital platforms.
• Own the media strategy — making informed decisions to maximize ROI and customer growth.
• Analyze campaign performance and continuously optimize for key metrics: Return on Ad Spend (ROAS), Customer Acquisition Cost (CAC), Click-Through Rate (CTR), and conversion rates.
• Conduct A/B tests on creatives, audiences, copy, and landing pages to drive performance improvements.
• Collaborate with the design and content teams to develop compelling, on-brand campaign assets.
• Monitor industry trends, platform updates, and competitor activity to identify new opportunities.
• Report on campaign performance and share actionable insights with stakeholders.
What We're Looking For
• 3–5 years of experience in marketing, ideally in a fast-growing or digital-first environment.
• Hands-on experience managing campaigns on Google Ads, Meta Business Manager, and other relevant platforms.
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