Chief Growth Officer

4 days ago

Bellary, Karnataka, India beBeeAcquisition Full time US$ 1,00,000 - US$ 1,20,000

Job Role

User Acquisition Specialist: responsible for driving user acquisition through effective marketing and advertising strategies.

The ideal candidate will have 5-10 years of experience in mobile games and a strong understanding of user acquisition techniques.

  • Key Responsibilities: Setting up new campaigns, optimizing existing campaigns on Meta, Google Adwords, and Apple Search Ads.
  • Campaign Optimization: building, tracking, and optimizing UA campaigns to ensure maximum ROI and ROAS.
  • Performance Reporting: developing performance reports and communicating results to partners.
  • Campaign Analysis: analyzing and acting on campaign performance based on projected LTV.
  • Collaboration: working with the design team to develop creative assets for advertising campaigns, collaborating with the India engineering team to ensure accurate attribution and report generation.
  • Leadership: leading and mentoring junior team members to provide guidance and support on campaign strategies and execution.
  • Cross-functional Collaboration: coordinating cross-functional efforts across marketing, creative, analytics, and product teams.
  • Team Operations: overseeing day-to-day operations of the UA team to ensure deliverables are met with high quality and timeliness.

Requirements:

  • Experience: 5+ years of relevant experience in user acquisition, preferably in mobile games.
  • Leadership Experience: demonstrated team leadership experience, including mentoring and guiding team members.
  • Entrepreneurial Mindset: entrepreneurial mindset with willingness and ability to adapt to changing circumstances.

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